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CREATION OF
E-COMMERCE WEBSITE

Central purchasing, construction professionals, product designers, beauty institutes…

Do you want to increase your revenue by integrating online commerce into your development strategy?

 

Why create
an e-commerce site?

Whatever your sector of activity, if you sell or want to integrate the sale of products into your commercial strategy to increase your turnover, creating an online store is the best option.

 

More than an online sales channel, an e-commerce site allows any organization to operate or continue its digital transformation, offering the opportunity to:

  • Provide an additional distribution channel and widely promote the product catalog through the internet
  • Improve and personalize the customer experience
  • Acquire new customers
  • Increase the productivity of sales teams by integrating an ERP connected to your CRM: synchronization of the client database, simplified stock and order management, automation of administrative processes…
CONTACT US
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1: Identifying your needs and defining the project

To ensure that your e-commerce site meets your marketing and sales goals, we advise and support you in defining a strategy aligned with acquisition, conversion, and retention.

  • Exploring and analyzing your “Business” and “Market” ecosystem
  • Competitor site benchmarking and identifying best practices
  • Defining or refining your target audience (personas)

2: Co-designing your e-commerce site

Shopping journey, UX design, SEO strategy, content writing, Data Analytics, payment method selection, site naming, alignment with the organization’s brand guidelines… Through multiple workshops, we co-create an e-commerce site whose efficiency meets your e-business objectives.

3: Taking charge of the artistic direction

To differentiate your online store from other e-commerce sites, we handle the redesign or creation of a visual identity and brand design that faithfully reflects your brand identity.

4: Implementing technical development

Our common goal: to create a professional and ergonomic e-commerce site, both for customers and interface users. We design our clients’ e-commerce sites using the Prestashop and WooCommerce CMS platforms (WordPress plugin).

5: Launching your e-commerce site

Once your e-commerce site is ready and online, it’s time for the launch phase. As a 360° communication agency, we can also handle the promotion of your online store to boost site traffic and help you achieve your first sales.

6: Supporting your e-commerce site operation

To sustain the launch momentum and site activity, we offer a commercial and marketing animation service, including:

  • Traffic acquisition (SEO, SEA)
  • Optimizing the purchase journey for conversion (content marketing, blogging, promotional campaigns)
  • Retention (emailing campaigns, retargeting, competitions)